B.B.A.- Bachelor Of Business Administration

This Bachelor of Business Administration degree aims at providing fundamental education in business and management principles. The course allows students to specialize in one of the multiple specialization areas, such as international business, finance, real estate, computer information systems, marketing or accounting. BBA programs can offer practical management training that can prepare students to successfully work within a large or small organization. This degree not only develops the student’s practical managerial skills, communication skills and business decision-making capability but, also modifies the overall personality of an individual to become future managers. B.B.A. programs thus, incorporate training and practical experience, in the form of case projects, presentations, internships, industrial visits, and interaction with experts from the industry.

Duration : 3 years

Eligibility : Pass in 10+2

Prof. Neeraj Swamy



BBA graduates can be employed for roles in business management and sales. Some companies also offer roles of a production supervisor, planner and administrator. BBA graduates seek companies that are involved in the business of manufacturing, construction, retail, and finance. They can also apply for various government agencies.

Some of the esteemed job profiles you can attain after a successful completion of BBA are:

  • Finance Manager
  • Business Administration Researcher
  • Human Resource Manager
  • Research and Development Manager
  • Business Consultant
  • Information Systems Manager
  • Marketing Manager

Some of the polished areas where a BBA graduate can look for employment are:

  • Banks
  • Marketing Organizations
  • Educational Institutes
  • Business Consultancies
  • Multinational Companies
  • Financial Organizations
  • Export Companies

This field proffers great deals on annual packages, with 3-4 Lacs Per Annum being the starting setup. One can always procure opportunities to earn much higher with time and work experience. Another good decision post-BBA is to go for MBA. It not only gives you a comprehensive depth of the field but makes sure that you earn the maximum!

What Will You Study in a BBA Course?

During your BBA degree, you will learn about basic management concepts and the different aspects of a business. Topics you will study include human resources, finance, marketing, business economics, accounting principles, business laws, computer fundamentals and more. If you pursue a general BBA degree, your course will focus on grooming your personality and introducing you to the overall field of business and management.

If you opt for a specialised BBA degree, the last year of your course will be focussed on your chosen specialisation, giving you detailed knowledge of the field. You will also hone your strategic thinking, leadership skills, and decision-making ability, preparing you for a career in management, businesses or as an entrepreneur.

Career Options after BBA :

Considering that a BBA course will expand your understanding of the functioning of businesses, you have the possibility of working with nearly any industry that matches your interest, based on a function of your choice. Regardless of the industry, all businesses require people to manage human resources, conduct marketing, bring in sales, oversee operations, and supervise finances.

The personality grooming that comes along with a BBA degree will help to further cement your capabilities in management roles. However, even if you choose not to work in the private sector, a BBA degree will also equip you to launch your own start-up or join a government job.

  • Financial Analyst

Financial analysts serve a crucial role in examining marketplace trends and the company’s financial trends so as to suggest means of maximising the company’s investments. Using critical analysis skills, financial analysts advise companies on how to best manage assets for top profits. To become a financial analyst, you can opt for a general BBA degree or a BBA degree with a specialisation in finance.

  • Sales & Marketing Executive

Sales and marketing is an essential part of any business. A marketing executive typically plans, leads and supervises the development and circulation of promotional merchandise. To become a marketing executive, you can search for jobs after a general BBA degree, a specialised BBA degree, or pursue further studies in the form of certification courses in marketing or an MBA degree.

  • Human Resources

The role of human resources involves managing the procedures, policies and compliance related to employees working with an organisation. As you would be dealing with employees from all functioning areas of a company, a BBA degree is ideal. After a BBA degree, you can pursue a specialised course in the human resources field to get an additional edge and field-related skills.

  • Operations Management

Operations management is a critical part of any business and is responsible for overseeing the entire production chain of goods and services, from procurement, processing to delivery. Thorough knowledge of the various business processes is essential for this role, and it is one of the highest paying fields in management.

  • Startup

A BBA degree uniquely qualifies you for both working with a startup and starting your own. The startup atmosphere in India is better than ever. With the thorough theoretical and effective practical knowledge garnered in your BBA course, you will have a deeper understanding of how the business functions and how it can be improved.

  • Government Jobs

Pursuing a government job after a BBA degree is a popular option as it fulfils the basic graduation requirement for Civil Services and also trains you on management skills. After completing BBA, you can attempt the recruitment examinations for UPSC civil services, state civil services, railway jobs or other government PSUs for a fulfilling and secure career.